Skip to content
Back

Stripes To-Do App

Rethinking the everyday to-do list — calm, fast, intentional.

A concept task app built on one belief: a list should lower your mental load, not add to it. I set out to merge the structure people need to plan a whole life — areas, projects, scheduling — with the calm of a clean daily view.

Most task apps force a trade-off: rigid project management on one side, a flat checklist on the other. The goal was to hold both — areas and projects deep enough to organize everything, and a capture-and-do flow light enough for the next five minutes.

The Stripes To-Do App window, with the sidebar and the Today list, over a starry night sky and clouds

I designed the experience end to end — the brand, the interaction model, a token-based design system, and build-ready specs across web, iOS, and Android.

Research
  • Prototyping
  • Usability testing
  • User journey mapping
Strategy
  • Brand narrative
  • Tone of voice
  • UX strategy
Design & Production
  • Brand design
  • UX & UI design
  • Design system
  • Dev documentation
Platforms
  • Web
  • iOS
  • Android
Role
Concept · Freelance
Year
2025
The Stripes To-Do App on desktop, light theme: the sidebar with Inbox, Upcoming, Logbook, and the Family, Work, and Hobbies areas, beside the Today list, over a starry night sky
The same window in the dark theme

One place to capture, plan, and look back

Time-based views — Inbox, Today, Upcoming, Anytime, Someday — let anything be captured in a second and scheduled later, while Areas like Family and Work keep long-running threads apart from the noise. The Logbook quietly stores what you finish, so progress stays one glance away.

The sidebar close up, in the light and dark themes: Inbox, Today, Upcoming, Anytime, Someday, Logbook, and the Family area with its projects

Capture in a second, organize without friction

The core list is built for speed: one tap adds a task; dates, notes, and tags attach without leaving the keyboard. Tasks group under projects with a live progress ring, and lightweight tags cut across lists so the same item surfaces wherever it's relevant.

The Upcoming view in the light, dark, and translucent themes: tomorrow, Saturday, and Sunday, each with its events and tasks
The Logbook in the light, dark, and translucent themes: a Log now button, and the tasks done yesterday and in July
The Trip to Rome project in the light, dark, and translucent themes: tasks grouped under headings like Plan Transportation and Arrange Accommodation

Areas and projects to hold a whole life

Every Area and Project gets its own page — tasks, headings, and notes in one scroll. It scales from a quick errand to a months-long plan without ever changing how it feels to use.

Today shows only what belongs to the day — scheduled tasks, events, and anything due, pulled from every Area into one calm list. This Evening sets aside what can wait. No infinite backlog, no guilt.

The Today view in the light theme, in two windows: a new to-do open for notes, and a houseplants to-do with attachments, a checklist, and a deadline
The same two Today windows in the dark theme
The same two Today windows in the translucent theme, over the night sky
Two to-do cards up close: an empty new to-do with an attachment slot and Autofill AI, and the houseplants to-do with three subtasks, a tag, and a deadline

Your day, a glance away

The home-screen widget lifts Today onto the device: the next few tasks and events, a one-tap complete, and a size that adapts from a compact list to a fuller agenda. Made to be checked in passing.

The macOS menu bar with the Today widget open below it, next to a smaller widget with three tasks
The Today widget in two sizes: a fuller agenda with a Show more 3 items link, and a compact list of three tasks

Outcome

Cohesive design system

A token-based set of components, type, and color that keeps every screen consistent and fast to extend across platforms.

A daily flow that lowers mental load

Time-based views and a realistic Today turn a long backlog into a clear, achievable plan — the core bet of the project.

Structure and simplicity, together

Areas, projects, and cross-cutting tags add real organizational depth without ever making capture feel heavy.

A concept treated like a product

Clear patterns, states, and platform specs that hand off straight to development — designed to be built, not just admired.

Next project

An engraving of a cherub drawing a bow

Available for freelance and contract projects.

Have a product to build or improve? Let's talk.

Currently

Design Engineer at Studio Visual. Building AniVagas.

Location

Brazil ·

Working with clients worldwide.

If it isn't live, it isn't done.

Designed + Coded by Murilo F. Souza · © 2026

PT